“A part of living history”: How Boronia Mall’s tenants are bringing new life while keeping vintage feel

Australian icons who have graced the mall over the years have included Kylie Minogue, Jason Donovan and Humphrey B. Bear.

As soon as you walk into Boronia Mall you’re transported back to the 1970s – complete with a mosaic wall and old-fashioned tiles.

The shop owners and staff who have worked there for decades, as well as a growing group of younger owners, say they wouldn’t want to work anywhere else.

So how do they plan on bringing droves back to the historic shopping centre?

🗓️ 50 years of community connections: Originally known as Boronia Shoppingtown, the centre opened in September 1973 and featured more than 30 retail outlets in its heyday, with Kmart as its anchor tenant.

💭 Many memories: Marion Wheatland has been working as a sales assistant at Stevensons Workwear in the mall for about three years, but said her history with the building goes back to when work on the site first began.

  • 🗣️“I’ve been in the Boronia area since we came here as a family in 1971,” Wheatland told the Eastern Melburnian. “The Boronia Mall has been the heart of Boronia for a long time. It was really vibrant back in its heyday.”

📸 The place to be: Australian icons who have graced the mall over the years have included Kylie Minogue, Jason Donovan and Humphrey B. Bear.

👋 For locals, by locals: Wheatland said the introduction of more large shopping centres like Westfield and Eastland had drawn shoppers away, with Covid also leading to a drop in visitors.

  • 🗣️“We’re more of a local shopping centre and we want to try and liven it up again - making the 1970s new again”.

🤝 All hands on deck: Wheatland has been working with other shop owners to organise events at the mall, with last month’s “Rock Around the Mall” event attracting hundreds of locals to check out a range of vintage cars and market stalls.

  • The mall community will be hosting a Christmas celebration event from 11am to 3pm on Saturday December 13, including a live band and dancers from Ferntree Gully’s Tempo Dance Company, children’s craft, new Christmas decorations and market stalls.

Last month’s “Rock Around the Mall” event attracted hundreds of locals to check out a range of vintage cars and market stalls.

👶 The next generation: A few doors down from Stevensons is Thompsons Coins and Collectables, filled to the brim with a wide array of collectable coins, banknotes and other rare items.

  • Owner Matthew Thompson opened the store 18 months ago, after being in the industry online for about 13 years.

  • He took over the site from long-time tenant Vic Di Luzio, a watchmaker and jeweller who was among the first owners of stores inside the mall.

🥳 Exciting times ahead: Thompson said while the mall community was small, there was a positive momentum in growth, including a new collectibles store, a second-hand bookstore and a hairdresser set to open soon.

  • “I think we live in a time where shopping is generally dominated by Westfield and things like that, so to have a small community space where people can come and do things that are a little more unusual, I think there’s a lot of merit to that,” said Thompson.

  • “This was my local mall and when the opportunity presented itself to expand my business from an online business into a physical store, this was the logical place for me.”

👀 Moving forward, looking back: Thompson said he was not interested in seeing the mall receive a major upgrade.

  • “One of the things I love about the mall is the element of nostalgia,” he said. “I believe this mall is a part of living history.”